Thursday, July 9, 2015

If you are doing social media for your website you may come to think one day of wanting to know what's your social status. You will definitely wanted to know how to track your activities. Worry no more because I'm here to give you some pointer on how to do it.

I know that your metrics will help you improve your social present. By tracking your social activity, allows you to entice quality followers, engagement and providing good content that will resound your audience.

Below is the list of things you can do to improve your social media marketing;

Determine the best time to update.

Tools like SumAll can track metrics like what specific time of the day that you get the most engagement and what kind of content work perfectly for your post.

Gathering this insight by start scheduling your post at optimum times. Make some variation as well using different kinds of content. Connect and grow your audience.

Identifying the range of keywords on Twitter.

Use the tool like TweetReach in tracking a specific keywords or hashtags on Twitter.  Especially if you are running a campaign that includes hashtags
for a given time frame. It can look for over 1,500 tweets for every keyword. Can even show the most influential accounts who help spread the campaign that makes it easy for you to engage with your audience.

Study how your competitor is doing.

To find out how your competitor excels or falling short on social media, you can use the Rival IQ

It's not bad researching how your competitors are doing. actually it will help you decide which or where to go and finding out how effective what they do. Sometimes, finding the success or fall of other in doing a particular thing will help you decide which are the best way to go through.

Identify Your Traffic Sources.

It is better to know where you traffic are coming from. Customizing your landing page and measuring your metrics will help you extend your audience reach. Streaming line your social effort either by adding or reducing the time that you spent on social media will get better click through rates.

Look for relevant followers.

You can use ManageFlitter to help you identify people who unfollow you on Twitter. So it will easy to identify which people to take off on your list which aren't following you back.

It also allows you to find perfect customers on Twitter which makes easy for you to follow.

Measuring different social metrics may seem like an alarming task and sometimes very overwhelming. However, incorporating one at a time will give you time to see which one is effective for you that may help you to engage more and enhance your social strategy.

Let me know which metrics are important to your social marketing? Share your thoughts in the comments below and let's start the conversation.

Tuesday, June 30, 2015

I'm recently pond of gadgets and I was lucky to be part of the 2nd year anniversary of Pismo Digital Lifestyle. 

For all you know, Pismo Digital Lifestyle, Inc. is a concept store featuring the best and latest thoughtfully selected products fro well-established brands worldwide that appreciate design, virtuosity, and technology.

Pismo Digital is an authorized and exclusive re-seller of various brands. To name, Parrot, Apple, GoPro, Silverlit, Bowers&Wilkins, and XooPar. So check out what they have and they got products fit for your digital lifestyle needs. Check the photos of what I have found inside their store.




During the event, they showcase different brands that they have from small gadgets like accessories up to speakers and mobile phones.

There is also a product demo, tutorial  and raffles as well. The afternoon was full of energy as they draw the winner of special prizes coming from the sponsors.



The three-day celebration was held in their concept store at the 6 Level, East Wing of Shangri-la Plaza Mall. Also, by visiting their store you can enjoy their 50% off on selected products. Pismo Digital Lifestyle is open 7 days a week, from 11 am to 9 pm.

To learn more about Pismo Digital Lifestyle, you may visit their Facebook Page at https://www.facebook.com/PismoDigitalLifestyle or you may contact them at + 63-2 942-3249; +63 917-828 11 72 or email us at edsashangri-la@pismodigital.com.

Tuesday, June 9, 2015

It’s back-to-school season again! Ready for long study notes, endless reviews, challenging projects? The global tech titan, Acer got you covered! #PullitOff this school year with Aspire Switch 12, Aspire Switch 11 and Aspire Switch 10 E!

Acer Aspire Switch 12 is an intuitive and immersive 5-in-1 device that can be used as a laptop, tablet with keyboard or not, or even as a desktop PC through its 5 modes—notebook, pad, display, tent and desktop.

Aspire Switch 12 is powerful in terms of computing abilities, responsive and vivid graphics yet consumes low power, thanks to its new Intel® Core M processor and smooth-running Windows 8.1 operating system.It's big, 12.5-inch display screen, protected against accidental bumps and scratches by Corning® Gorilla® Glass keeps up with the always-active student lifestyle. Its full HD display lets you see everything as clear as a whistle regardless of angle or extreme lighting condition. The touch-screen display has anti-fingerprint capabilities to prevent those unappealing smudges from splotching the screen.


Need a buddy that is as versatile as you? With Aspire Switch 11’s unique Acer Snap Hinge™, you can flip, rotate, or detach it in a snap. Its invisible force of magnetism lets you detach the tablet seamlessly and snap it back on whenever and wherever you need it. The spacious chiclet keyboard is perfect for taking down long notes because it assures comfortable typing and solid tactile feedback. Supported by six touchpad gestures, Aspire Switch 11’s Precision Touchpad guarantees gestures as fluid as touchscreen gestures.



Express yourself freely with Aspire Switch 10 E’s range of trendy colors that work perfectly with its dynamic shape and elegant textile-pattern texturing. This 2-in-1 runs on Windows 8.1 and features all the Microsoft Office programs1 you need to get home works done. Its Intel quad-core processor and 12 hours of battery life make the Aspire Switch 10 E the ideal tool for group studies.



The Aspire Switch 10 E also comes with the Acer SwitchLock™ that lets you lock this keyboard dock’s HDD so it only works with the tablet part. Protect all you HDD data by snapping the tablet off the keyboard and snap it back on to unlock it.

But Acer doesn’t stop by just offering an absolutely stunning digital device. From May 25 to June 30, 2015, buyers of an Aspire Switch 12 or any Aspire Switch 2-in-1 netbooks will get an Instax Mini 8 camera absolutely for free!


Get an Acer Iconia W1 2-in-1 netbook and get a FREE Smart Bro 4G Pocket Wi-Fi. Acer’s promo in partnership with Smart Communications runs from May 15 to June 15, 2015.


Students, get ready to #PullitOff! Acer knows you need the perfect school buddy you can count on to help you get those grades you aspire for.


For more information about the exciting Acer Aspire Series and other 2-in-1 devices, visit the Acer Philippines Facebook page (www.facebook.com/AcerPH), follow Acer via Twitter (twitter.com/acerphils), or go to www.acer.com.ph.

Press Releases

Friday, June 5, 2015

Most of the marketers, today increased their usage of Instagram as their visual content. However, other brands are having a hard time in creating attracting Instagram profile and high quality of visual content for their account. 

Here are some marketing trends for your business to get the most effect for your Instagram profile even you don't have many followers.

Use Hashtags

Influencing branded hashtags to employ their company on social media. This should not only hashtagging the company name instead make an overall brand. It's like keywording in SEO, you have to create a keyword or phrases that relate to your product, campaign, and company.

Behavioral Content

Sharing your lifestyle content in your Instagram that represents your brand is another way to market even without posting product shots.  Monitoring your followers to know what kind of content they like to share is an effective way to market your brand. So that they can relate to you. 

Connect with Influencers

All Instagrammers are looking forward to increasing their followers. One of the easiest way is by connecting to influencers. Although, there are big companies who are paying to partner with influencers to get a huge amount of followers. However, by exchanging your products for giving out something to them or small token will help you to get exposure.

Before you partner, take time os study the influencers profile if they are fit for your company because not all influencers will like your product and it doesn't mean they can create an attracting content for you.

If you like what you read, please feel free to share it to your friends and don't forget to subscribe to my mailing list to be updated to my next blog post.

By the way, your feedbacks and suggestion are important to me and you can drop me a message on the comments below.

Wednesday, June 3, 2015

The LG Mobile Philippines had recently launched the LG G4 smartphone in the Philippines after its successful unveiling in six cities worldwide such as New York, London, Paris, Singapore, Istanbul, and Seoul. 

The LG G4 was revealed to the local audience in a grand event at the Solaire Theatre, hosted by Asia's Next Top Model mentor Joey Mead-King and graced by a number of prominent personalities such as Anton Del Rosario, Mika Lagdameo, LA Tenorio, Troy Montero, Aubrey Miles, Marie Lozano and more.


The LG G4 was highly praised by the award-winning photographer Niccolo Cosme as he talked about his collaboration with LG through the CSR project entitled "See the Greatness in You".

There is also an LG G4's photo exhibit which displayed masterpieces by industry experts such as Anton Diaz of Our Awesome Planet and Melo Villareal of Out of Town Blog who contributed photos taken from an LG G4.

Let's get to know more about the new LG G4.


It has a unique design with a luxurious and environmental friendly, genuine leather which is hand-crafted at the rear cover. The comfortable elegance of the LG G4 is a refreshing change from the uniformly flat, full metal designs that have become standard across the industry. That is why to make more different, the LG G4's design is defined by the Slim Arc, which runs along its entire body, highlighted by a display with a subtle curvature.


Below are the Key Specifications:

- Chipset: 1.8 GHz Hexa-Core Qualcomm Snapdragon 808 Processor

- Display: 5.5-inch Quad HD IPS Quantum Display (2560x1440, 538ppi)

- Memory: 32GB eMMC ROM, 3GB LPDDR3 RAM / microSD slot

- Camera: Rear 16MP with F1.8 Aperture / OIS 2.0 / Front 8MP with F2.0 Aperture

- Battery: 3,000mAh (removable)

- Operating System: Android 5.1 Lollipop

- Size: 148.9 x 76.1 x 6.3 - 9.8mm

- Weight: 155g

- Network: 4G / LTE / HSPA + 21 Mbps (3G)

- Connectivity: Wi-Fi 802.11 a, b, g, n, ac / Bluetooth 4.1 LE/ NFC / USB 2.0

- Colors: Metallic Gray / Shiny Gold / Ceramic White and for Genuine leather (Black / Brown / Red)

- Other: Manual Mode / Gesture Interval Shot / Quick Shot

*Specification may vary depending on the market.

The LG G4 that is now available in the Philippines cost Php 31,990 for the ceramic and metallic variants retail while the leather variants are Php32,990.

To discover more greatness in the LG G4, visit www.lg.com/ph. Like LG Mobile Philippines' Facebook page or follow @LGPhilippines on Twitter and Instagram.

Thursday, May 28, 2015

In today's digital age, you will learn how to pass facing into the world in front of your gadgets. 

To be able to succeed, businesses must provide a good quality of website who are ready for multi-screen browsing because customers will get frustrated every time they are into pages who has to force them to scroll and zoom everything in their mobile or tablets.

Multi-device browsing is the first thing to consider so that you can have the maximum ROI for your business.

Below are the things to be considered in creating your multi-device browsing website;

1. Having a responsive design website.
Overhauling your website needs to weigh up the costing in doing it. Having good responsive templates can help your website to adjust and fit the screen of your website while visitors can enjoy it. 

Most of the people today are into a mobile phone and tablets which are another portal in checking their emails, social media sites and networks aside from the usual PC's or desktops.

2. Optimized your mobile site separately.

To have a quality engagement with your visitors, optimizing your mobile site is one factor. Making your website more optimized when viewed in the mobile device helps you prevent the high bounce rate. Adhere the best practices codes of Google to avoid the looks of trying to trick the search engine.

3. Content Optimization for all devices.

Scaling the responsive site upon building it is the easiest approach. Distributing your content will give your visitors a quality mobile experience. Also, keeping your content fresh to ensure its quality is best practice. 

The Good way to attained all these once your website goes live is to consider the ongoing strategy and maintaining the technical aspects of the websites on how to handle your multi-device browsing. In the long run, it will become a habit which you never imagine that you are working on it.
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